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Should we think about data quality like we do water treatment?
Is your data flowing, but not always trustworthy? In this article, we explore how thinking about data quality like water treatment highlights the importance of cleansing data early, right at ingestion. Read more to see how better data flow leads to better decisions.
Getting your data ducks in a row
Clear thinking and careful preparation are essential when working with complex problems. This blog shares a simple technique that’s helped Maja approach data and technical challenges more effectively.
Climbing peaks, building connections: Spring Summit 2025
Our 2025 Spring Summit brought our team together for a weekend of hiking, climbing, and connection in the Peak District.
Butterfly Data crowned SAS Hackathon Grand Champion winner
We are absolutely thrilled to share that Butterfly Data has been named the Grand Champion Winner of the SAS Hackathon 2024, announced live at SAS Innovate in Orlando last week.
Addressing the Challenge of Misinformation with AI
Misinformation is a growing global concern, influencing public opinion, shaping campaign outcomes, and eroding trust in institutions. Could artificial intelligence be the answer to combating the issue?
From Data to Change: The Butterfly Effect in B-Corps
Small data shifts create big impact - just like the butterfly effect. B-Corps like Oddbox, Neighbourly, TOTM, and Butterfly Data are using data to drive business success while benefiting wider society. How can we amplify this impact? Let’s explore.
A Fairer AI Future: Tackling Data Bias and Accountability
During this year’s Public Sector AI Week, Sara Boltman, co-founder of Butterfly Data, spoke about the growing role of artificial intelligence in government and public services. Drawing from her background in data science and machine learning, she highlighted AI's potential to improve decision-making while warning of the risks of bias without proper oversight.
White Paper - Risk Identification in Public Contracts: the role of Generative AI and the Company Analysis Tool
Butterfly Data and Oxford Insights developed the Company Analysis Tool (CAT) to identify risks in public contracts using AI. It integrates UK contracting data with ‘red flag’ methodologies to flag suspicious companies.
Data Privacy Day 2025: Building Trust Through a Societal Compact for Health Data
On this Data Privacy Day, it’s worth considering how to balance progress with the safeguarding of data…
SAS Made Simple: How to prevent rounding errors when using SAS’s Proc SQL
Join us as we look at how to prevent rounding errors when using SAS’s Proc SQL; leveraging the default formatting of the SELECT INTO statement. I recently encountered some peculiar behaviour when using the “select into” function in SAS’s proc SQL. It was rounding very large numeric values in macro variables to the nearest 5 significant figures…