Blog and news

Discover what makes data high-quality in this blog and download Butterfly Data’s whitepaper to improve, assess, and enrich your datasets.

Discover how Butterfly Data, winners of the SAS Hackathon 2024 Global Grand Champion award, have used SAS Viya for the 2025 Hackathon to build a Digital Twin for rail networks, with hopes to improve transport resilience, forecasting disruptions, and keeping cities moving.

Butterfly Data co-founder Sara Boltman joins the DAMA UK Committee, strengthening commitment to DAMA’s data management principles and best practices.

Butterfly Data is now a Snowflake Select Partner, joining our SAS Gold, Databricks Registered, and Microsoft Silver partnerships.

Butterfly Data is participating in the Cardiff Half Marathon on 5th October 2025, raising funds for NSPCC and Vasculitis UK.

SysAdmins are unsung heroes, tirelessly keeping data centres and systems running smoothly - often without recognition.

Data quality should be treated like water: clean it at ingestion to ensure reliable, usable data downstream.

Talking through problems aloud - “rubber duck debugging” - and keeping your data organised ensures clarity and accurate analysis.

Butterfly Data’s Spring Summit brought hiking, climbing, and connection in the Peak District—building teamwork, trust, and mental wellbeing.

Butterfly Data crowned SAS Hackathon 2024 Grand Champion for its AI-powered trusted data solution tackling misinformation and driving innovation.

Explore the real-world impact of misinformation and discover how artificial intelligence can help detect, prevent, and combat its spread.

Discover how B Corps like Butterfly Data, Oddbox, Neighbourly, and TOTM use data to cut waste, boost sustainability, and create lasting social impact.

AI can transform government services, but bias and accountability are key. Learn why strong governance and transparency matter.

Discover how Butterfly Data and Oxford Insights leverage AI and machine learning with the Company Analysis Tool (CAT) to identify risks, prevent fraud, and improve transparency in UK public procurement.

Health data drives innovation, but trust and privacy are vital. Learn how a Societal Compact ensures ethical, fair use of patient data.

Join us as we look at how to prevent rounding errors when using SAS’s Proc SQL; leveraging the default formatting of the SELECT INTO statement.

Explore how to use analogies effectively in data communication, avoiding overuse, ambiguity, and audience misinterpretation.

Explores how Henry uses analogies to explain data concepts, ahead of his festive SAS Fans presentation on moving house.